Keynote Speaker: Donna Lichaw

May 18, 2016

We know you’re excited to learn more about the program this year and our keynote speakers are keeping painfully quiet about their MWUX16 talks.  We’ll be sharing sneak peeks of our program through the coming months leading up to our full program release in July. To whet your appetite, we’ll be announcing some our keynotes over the next few weeks. So without further delay, the Midwest UX 2016 team is pleased to announce our first keynote speaker for this year’s conference!

Donna Lichaw

photo by Angela Jimenez Photography

photo by Angela Jimenez Photography

Donna Lichaw guides startups, non-profits, and global brands in optimizing their digital products and services by providing them with a simplified way to drive user engagement through impactful storytelling. As a consultant, speaker, writer, and educator, she utilizes a ‘story first’ approach to help teams define their value proposition, transform their thinking, and better engage with their core customers. Recognized as a thought leader in storytelling and customer engagement strategies, she has presented as a keynote speaker at design and technology conferences in the US, Canada and Europe, and taught courses at New York University, Northwestern University, The School of Visual Arts, and Parsons the New School for Design. You can find her on the web at and on twitter @dlichaw.

Get your tickets today so you don’t miss Donna’s talk and all of the other fantastic workshops, talks and excursions we have lined up for this year’s conference.

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Also, be sure to sign up for our mailing list so you’ll be the first to know when pre-conference tickets for Thursday workshops and excursions are available.