Becoming One with Your Users: Modeling Your Own Behavior to Understand Theirs

lightning / Emily Ryan

User research is one-part science, one-part art and one-part psychology. How you present yourself as an interviewer can have a significant impact on the information you get back from your participants. In this quick, yet funny and engaging session, I’ll share some real-world stories and insights I have experienced during my 6.5 years of interviewing college students, underworld hackers, university provosts, psychiatric nurses, surgeons, military cyber-security officers and a multitude of individuals in-between. These vignettes will include a few successes and a couple of total failures as well as tips and tricks on how to gauge your audience before the interviews start.